Adobe Illustrator, Adobe Photoshop, Laser Cutter

Love What You Do is a personal project I did in the Summer of 2016. I have always wanted to learn hand lettering, and this summer I had the extra time to practice it. I sketched “Love What You Do” using an artist pen and digitized it using Adobe Photoshop and Adobe Illustrator.

After finalizing the hand lettering, I used the laser cutter to create the tags, then I designed a simple label and packaging using Adobe Illustrator.

“Love What You Do” serves as a simple reminder that if you do what you love, and you cherish and enjoy every moment doing it, you will never work a day in your life. It also reminds you that you should not waste your time doing things that do not make you happy; that you should spend more time on things that make you feel happy to be alive.